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Comments
Great ad! On a more serious note, please check out Dove’s campaign for real beauty: http://www.campaignforrealbeauty.com/
It takes a lot of guts for a brand as big as them to be doing what they’re doing.
“By an overwhelming majority, women around the world are most comfortable using the words natural (31%) or average (29%) to describe their looks. Only 2% of women around the world choose beautiful to describe their looks, fewer even than choose “attractive” (9%), “feminine” (8%), “good-looking” (7%) or “cute” (7%).” FYI from the Dove White Paper.
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