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Boomers the neglected goldmine
1points
SOMETIME this year, the number of Australians over 45 will outstrip those under 45, positioning the baby boomers as the nation's most powerful media consumers for the first time.
Source: http://www.theaustralian.news.com.au/story/0,,23737537-7582,…
Comments
Unfortunately it is not a modern goldmine, since technology congruencies between the over 45 and the under 45 I assume contain variances.
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